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Salisbury Live | Marketing a Sold-Out Concert for Local Causes

Salisbury Live | Marketing a Sold-Out Concert for Local Causes

See how BRINQQ supported Salisbury Live with social media, advertising, PR and event coverage for a sold-out concert at Victoria Park.

Salisbury Live x BRINQQ Marketing case study thumbnail

BRINQQ supported Salisbury Live with the promotion and coverage of Right Here Right Now, a live concert held at Victoria Park in Salisbury.

The event brought nine acts across two stages, sold out and donated all proceeds to The Rose Gale Trust and the Thom Belk Community Fund.

The Campaign

The campaign needed to promote the concert, introduce the performers and give local audiences plenty of reasons to buy tickets.

BRINQQ produced social media content, promotional videos and artist features in the weeks leading up to the event.

Paid social advertising increased local reach, while press outreach helped the concert gain coverage across Salisbury and the surrounding area.

Event-Day Coverage

Our team attended the concert to capture the performances, audience and atmosphere across both stages.

Video, photography and drone footage provided Salisbury Live with a complete record of the event and a bank of material for future promotion.

The Results

  • Sold-out concert

  • Strong local press coverage

  • Professional event photography and video

  • All proceeds donated to two local causes

What We Delivered

  • Campaign planning

  • Social media management

  • Short-form video

  • Paid social advertising

  • Press release and media outreach

  • Event videography

  • Drone footage

  • Post-event content

The Outcome

Right Here Right Now brought a sold-out audience to Victoria Park while supporting Salisbury’s live music scene and two local causes.

The campaign built awareness before the concert, supported ticket sales and gave Salisbury Live professional content that could continue promoting future events.

Services Used

Social Media Management
Content Creation
Paid Social Advertising
Photography and Videography
Public Relations
Activation Campaigns

Planning a Live Event?

BRINQQ promotes concerts, festivals and public events through social media, advertising, PR and event-day coverage. Discuss Your Event Campaign with us.